• Visser Precision Cast

    An identity package and website for premium precision metal casting company catering to medical, technology & aviation industries. Utilizing a tech influenced type treatment paired with the grid outlines reinforces the high-end technology behind the company. Several color treatments are possible for varying mediums and uses, with the primaries a deep, yet vibrant orange with black and grey. Pushing the high-end tech look ties into both the actual products of VPC while translating well to target demographics for both proposed and current business cases.